Editorial Policy

How we decide what to publish

whatisbabyshower.com is an independent baby-shower reference. Every etiquette ruling, cost figure, and planner listing follows the same rule: publish a clear answer only when a credible source or a verifiable process backs it — and show that source. No page is influenced by payment.

Can a planner pay to rank higher?

No — ranking is never for sale. A planner can’t pay to move up, to push a rival down, or to change its score. Order is decided only by our verification and scoring process, top-verified first.

Then what is the Premium option?

Premium is a strictly limited, paid option: a planner may place a banner in one fixed placement on their listing. That’s all. Premium cannot change their rank, their score, or how they’re verified. And only planners already rated 4.0 or higher across independent review sites are even eligible — so it can never turn a weak planner into a prominent one. A Premium banner is labelled as such.

How do you fund the site, then?

Two ways, both kept away from the rankings: the limited Premium banner above, and some outbound product links (registries, printables) that may be affiliate links earning a small commission at no cost to you. Neither ever changes a ruling, a number in the planner, a planner’s score, or its rank. Affiliate links are disclosed on the page.

How do you decide an etiquette answer?

We give a decisive answer when a recognised authority has a current position — for example, that a close relative may host — and we attribute it (e.g. the Emily Post Institute). When something is genuinely a personal choice, we say so rather than invent a rule. Rulings are evidence-based, not opinion. See our sources.

Where do the numbers come from?

Costs, gift amounts, guest counts, and timing weeks are typical US ranges drawn from published data and cross-checked across more than one reference. They are ranges, not promises, and prices drift — so we tell you to confirm near your date, and we re-check periodically.

Who writes and reviews the pages?

Pages are written and reviewed by the The whatisbabyshower Editorial Team, led by founder Melih Koray — a graphic designer and design educator (more about him) — and checked against the sources above. We don’t pretend to be in-house baby-shower experts: practitioner depth comes from the real planners in our verified network and from cited authorities. We hold ourselves to this policy and to our corrections commitment.

How often is content updated?

Reference pages carry a “last reviewed” date and are re-checked on a rolling basis — at minimum when a source changes, a price range shifts, or a reader flags something. Our planner directory is re-audited and dated (currently July 2026).

How do you handle mistakes?

We fix them openly. If we get something wrong, we correct the page and log it. See our Corrections Policy, or email [email protected].

Last reviewed July 2026.